Packaging AI so the customer pays for the outcome
If usage is the metric, you will train buyers to expect more for less. Tie price to the job done, fence the free tier, and measure adoption as a commercial system — not a product launch.
Insights
Views you can take into a decision.
Short notes on growth, price, and capital for people who have to commit.
Where the next dollar of growth should actually go
Most “global” plans are five average bets. Rank markets by reachable profit, not TAM slides. Kill the ones that only look large from a distance.
Finding price headroom before you assume the ceiling
List price is rarely the constraint. Mix, discount, and who is allowed to say yes usually are. Fix those three and many businesses discover they were not at the ceiling at all.